The extremely fast and scalable Promotion Execution Module evaluates customer baskets, finds applicable promotions, analyzes all the possible permutations, resolves the conflicts to find the best deal and returns the results in milliseconds. The engine is an external service which can be used to provide the same promotion capabilities and consistent calculations across all sales channels.
Central Coupon Module
The Central Coupon module supports 100’s of millions of coupons, segregated durations, encoding options, and usage controls, this browser based tool supports the creation, management and tracking of coupons across all channels. It can be run in conjunction with the promotion execution engine to offer unparalleled generic and targeted promotion across all channels.