B2B Companies Need to Take Advantage of Digital Commerce Opportunities
B2B companies face growing pressure to meet rising customer expectations while managing the cost of digital transformation. According to new…
Read moreRetail Brew | September 2, 2026
XCCommerce CEO Danny Rosenoff was recently featured in Retail Brew’s “Coworking” series, sharing insights into his leadership journey, the future of retail promotions, and the growing role of AI in delivering personalized shopping experiences.
Rosenoff discussed how XCCommerce helps leading retailers execute personalized incentives, promotions, coupons, and loyalty offers consistently across physical and digital channels.
He also highlighted the value of XCCommerce’s Client Advisory Board, which brings together retail leaders across grocery, softlines, and hardlines to exchange insights and shape innovation.
Looking ahead, Rosenoff sees AI as a major opportunity for retailers to move beyond mass marketing and deliver more relevant products, incentives, and rewards based on individual shopper behavior.
The interview also offers a personal glimpse into his career, leadership philosophy, and favorite retail products.
Read the full interview on Retail Brew
Danny Rosenoff is the CEO of XCCommerce, a retail promotions technology company that helps retailers manage and execute personalized incentives, coupons, promotions, and loyalty offers across physical stores and digital channels.
XCCommerce provides an omnichannel retail promotions platform that enables retailers to create, manage, and execute personalized promotions, coupons, discounts, and loyalty incentives. Its technology helps retailers deliver consistent promotional experiences across in-store and digital shopping channels.
According to Danny Rosenoff, AI presents an opportunity for retailers to move beyond mass marketing toward more individualized shopping experiences. By leveraging customer behavior and preferences, retailers can deliver more relevant products, personalized incentives, and loyalty rewards that strengthen customer engagement.
Omnichannel promotions help retailers deliver consistent and seamless customer experiences across physical stores, ecommerce websites, and other digital channels. A unified approach to promotions enables retailers to improve offer accuracy, support personalization, and build stronger customer loyalty.
The XCCommerce Client Advisory Board brings together retail leaders from some of North America’s largest retailers across grocery, softlines, and hardlines. The board provides opportunities to exchange insights, discuss industry challenges, and help inform innovation in retail promotions technology.
Danny Rosenoff was featured in Retail Brew’s Coworking series on September 2, 2026. The interview explores his leadership experience, perspectives on AI-powered retail personalization, and approach to the future of retail promotions.