XCCommerce in StreetFight
A new 2026 study from XCCommerce reveals that 46.8% of shoppers buy more than planned or switch brands when redeeming rewards —…
Read moreA new report featured in Chain Store Age highlights findings from XCCommerce’s 2026 Retail Promotions Study, revealing that more than 70% of consumers are leveraging or exploring AI tools to uncover better deals. While shoppers are open to AI-powered assistance, 42% say they want to maintain control over their preferences.
The study also found that 79% of shoppers are most motivated by simple percentage or dollar-off discounts, and 46% admit they spend more or try new brands when redeeming offers — underscoring the critical role incentives play in driving incremental revenue.
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https://chainstoreage.com/news-briefs/2025-12-23?article=survey-consumers-still-searching-deals-help-ai