Are grocery prices really coming down — or does it just feel that way? Shoppers say affordability is still their…
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Seasonal Promotions Should Be Simple. Why Are They So Hard? Retail runs on predictable peaks: Valentine’s Day, Easter, Mother’s Day, Back-to-School,…
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Omnichannel retailers, no matter the sector, know it is imperative to put the customer experience first. They want to be…
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According to BCG data, online marketplaces account for 67% of global e-commerce sales, a number that will only increase as…
Read more Do you remember word problems in school? Those tricky mathematical questions asked in the form of story-based, everyday life situations….
Read more The ways in which retailers incentivize consumers to buy products or engage with a company are forever expanding. Traditional in-store…
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In the modern retail landscape, three key pillars support promotional success: Optimization, Management, and Execution. Each plays a vital role…
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For decades, loyalty in retail was a simple exchange: customers spent, earned points, and redeemed discounts. It worked – until…
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Halloween marks more than a sales spike – it’s a loyalty stress test. Explore how retailers mastering agility and personalization win Halloween and the rest of the Holiday season.
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