In the modern retail landscape, three key pillars support promotional success: Optimization, Management, and Execution. Each plays a vital role…
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For decades, loyalty in retail was a simple exchange: customers spent, earned points, and redeemed discounts. It worked – until…
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Halloween marks more than a sales spike – it’s a loyalty stress test. Explore how retailers mastering agility and personalization win Halloween and the rest of the Holiday season.
Read morePromotion execution and management are central to the retail experience—driving offers, coupons, loyalty programs, personalization, and clienteling. With billions of…
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The unstoppable rise of couponing, and the industry challenge of enabling it to scale The history of the coupon itself…
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Whether or not the merger happens, it’s a wake-up call for grocers. It may be hard to believe, but we’re…
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If you have been following the news you may have noticed that high grocery prices may be on the ballot…
Read moreHow Value is Created – And Lost – Along the Modern Promotions Journey In the realm of customer experience design,…
Read moreIn a recent series of articles, Grocery Dive looked at a trend in grocery that deserves attention. Grocers of all…
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