Emerging Trends

Over the years, promotion strategies have evolved to become extremely sophisticated. Retailers are faced with the challenge of delivering promotions…

In 2023, personalization is paramount for retailers amid economic uncertainty. Recognized as a leading vendor of solutions to manage and…

Without question, it’s far too early to try to predict when this long stretch of historic inflation may finally come…

Challenging times typically force consumers to make difficult choices As inflation continues to burn strong late into 2022 (and with…

Driving sales revenue and increasing customer loyalty are two primary considerations when developing your promotion strategy. But what will work…

Promotions are not delivering because they have not kept pace with the way consumers now shop. Robin Coles, Managing Director…

Promotions have become synonymous with price reductions, but this idea is problematic because putting lower prices at the heart of…

Not only do coupons have a place in a digital world, they are steadily becoming a vital tool in helping…

For retailers, the use of promotions is an extremely effective way of driving both revenue and customer traffic. To achieve the…